Break the matrix in your own mind. Become the best version of you.
Lose the fat, build lean muscle, clear the fog and take control of your emotions — while you rewire the patterns quietly running your life on autopilot. A 90-day system for body, mind and spirit. Fully online. Built around a life that's already full.
For people ready to take action. Founding cohort — limited places.The matrix isn't out there. It's the one you built in your head.
It's the patterns, the habits and the stories you've quietly written over the years — and they're running your life on autopilot. You're capable. You get things done. But somewhere along the way your body and mind dropped to the bottom of the list, and you can feel the difference in everything you do.
Energy gone by mid-afternoon. Carrying weight you keep meaning to deal with. Foggy when you need to be sharp.
Stress runs the day. Emotions get the better of you. You're managing everyone else and neglecting yourself.
You start strong, then the old patterns win. You've been here before — different month, same prison.
You know there's a sharper, stronger, calmer version of you in there. You just haven't had a system to break it out.
Breaking out isn't motivation. It's a system.
Willpower fades. Systems compound. The Matrix Break works where other programmes failed because it rewires the structure underneath the behaviour — and it's built to run online, around the life you actually live.
Pillars
Body, mind and spirit — rebuilt as one connected system, not three separate to-do lists.
Systems
The repeatable engines that run on autopilot: training, nutrition, recovery, mindset, emotional control, environment.
Habits
The daily non-negotiables. Small, specific, compounding — the difference between knowing and doing.
Most programmes touch one. The Matrix Break rebuilds all three.
Because they're not separate. A stronger body sharpens the mind. A calmer mind holds the discipline. Purpose keeps the whole thing standing when motivation runs out.
Body
The visible win — and the foundation for everything else.
- Fat loss and lean muscle, properly
- Training that fits your week, not the other way round
- Nutrition without the obsession
- Energy that lasts the whole day
Mind
Sharper thinking, steadier emotions, better decisions.
- Focus and mental clarity on demand
- Emotional regulation under pressure
- Breaking the patterns that keep you stuck
- The mindset that holds the habits in place
Spirit
The reason it sticks long after the 90 days.
- Purpose and direction you can feel
- Resilience when life gets heavy
- Alignment between how you live and who you want to be
- Operating at your peak — as a default
A complete system, delivered online.
Follow it from anywhere, at your pace, with the structure and support to make sure you actually do it.
The 369 portal
The full programme in one online portal — training, nutrition and mindset, follow it from any device, anywhere.
Live group coaching
Weekly coaching calls with the founders and your cohort. Direction, answers and momentum — every week.
AI accountability
Personalised check-ins and tracking that keep you on plan and adapt as you go — without waiting on anyone.
The 9 daily habits
The compounding non-negotiables, structured and tracked so they become automatic.
Mind & emotion framework
The Matrix Break tools for focus, clarity and staying in control under pressure.
The private community
The cohort breaking out together. Accountability, wins and people who get it.
Real people. Real breakthroughs.
“[Insert a genuine result quote — what changed in 90 days.]”
“[Insert a quote on how it fit a busy life.]”
“[Insert a quote on the mental / emotional shift.]”
This isn't for everyone. That's the point.
This is for you if…
- You're ready to take action, not just think about it
- You'll commit to 90 focused days
- You want a system you keep for life, not a quick fix
- You're busy and need it to run online, around your schedule
- You'll do the work when shown exactly what to do
This isn't for you if…
- You're looking for a magic pill or 7-day hack
- You want results without changing anything
- You'll quit the first week it gets hard
- You need someone to drag you through every step
- You're not willing to invest in yourself
Picture the version of you that walks out the other side.
Leaner, stronger, sharper. Calm where you used to be reactive. Energy that lasts. Out of the loop you've been stuck in for years. And it's not a phase — it's a system you now own.
Built by people who've done the work.
John Ellis
I'm 41, I run multiple businesses, and I'm in the best shape of my life — on purpose.
I know what it's like to work long hours under real pressure. I also know that the day I stopped treating fitness as "extra" and started treating it as the engine behind everything else, my focus, my decisions and my control over my own mind changed completely.
I'm a certified personal trainer. I lift three to four times a week, run, cycle and play football. I eat well — and I still enjoy life when I'm on holiday, because this isn't about punishment, it's about being someone who performs at a high level for decades, not just for a six-week challenge.
If you're 30, 40, 50 and beyond, building something demanding while wanting to be strong, clear-headed and in control — physically, mentally and emotionally — that's exactly who I help. You don't have to choose between a serious career and a body and mind that back you up. I'll show you how to have both.
Ian Palumbo
I train for the long game — a body that moves well, holds up, and performs for decades.
I stay active because I love it, but I train with a purpose: longevity. Most people chase how they look or how much they can lift. I focus on how well your body actually works — alignment and structural efficiency, so you move better, hurt less, and keep doing the things you love far longer.
I'm a certified personal trainer, and I still play basketball and golf regularly — because training should give you a life, not take it over. If you want to stay strong, mobile and pain-free as the years add up, that's exactly what I'm here for.
90 days. One decision.
The real cost isn't the programme — it's another year on the same loop. We're opening a limited founding cohort at a one-time price in exchange for your results and feedback. When it's full, it's full, and the price goes up.
- Full 3 · 6 · 9 system across body, mind & spirit
- The complete online 369 portal
- Weekly live group coaching
- AI accountability & tracking
- Private community + your 9 daily habits
After your 90 days, keep the momentum in the 369 Inner Circle — ongoing community, coaching and accountability for £39/mo. Optional. Cancel anytime.
Straight answers.
Is this fully online?+
I'm genuinely too busy. Will this fit my life?+
I've tried programmes before and fallen off. Why is this different?+
How does the coaching work?+
Do I need a gym or special equipment?+
Is there a guarantee?+
What happens after the 90 days?+
In 90 days you'll either have broken out — or you'll be exactly where you are now.
Founding places are limited. If you're ready to take action, apply and we'll see if it's a fit.
Apply for the Founding Cohort →